Not far from my house is a restaurant. It’s sort of a deli, and they have sandwiches there, as well as pizza and salads.
I first ate there with my parents, when we moved to Jackson. Dad wanted to share it with us – he had to come to Jackson regularly, and it was one of his favorite places to eat.
More than the food, he liked how they ran the business. He told me a story of one of their employees, who had been diagnosed with terminal cancer, and was soon unable to work. But they kept her on the payroll until she died, so her health insurance remained intact. That story endeared them to Dad. The food was almost secondary.
We still go there, some 7 years later. A couple of times a month, we eat supper there, and I probably have lunch meetings there at least that often. It hots lots of places for me; cost, quality, and of course, that story, and how it affected Dad. That Dad loved that place is also a huge consideration.
The staff is always a delight when we go there. They are smiling, and welcoming, and the service is always fast, and they have never once messed up my order.
A few weeks ago, I stopped by around 2PM to get a late lunch, and there was no one at the counter. And on the counter, beside the registers, was a giant self-serve tablet, like they have at McDonalds. You scroll through a menu, add items to your order, and customize each item by adding pickles, or extra mayo.
I hate these things with a passion. They cannot be clean, with everyone touching them all day. They are not fast – they are actually much slower than telling a person. They are not intuitive – it’s like getting a brand new cell phone whose settings you don’t understand. And often the ones at McDonalds do not work.
This one did not either. Ultimately, after messing with it for at least 5 minutes, an employee came to the counter to rescue me.
I get that it probably saves payroll. But it felt off-brand for this company. Out of character. It was jarring, in the same way it would be jarring to go to a steakhouse and be served surf and turf on paper plates.
And what’s worse, it ruined that story I know about them – the one where they prioritize their employees. Because the decision to replace people with a machine is not the act of love for the employees.
I’ve only been back once. The food tastes different to me now. It’s in my head, I know. But once I had believed they loved their employees. And food always tastes better when love is an ingredient.